Last Updated: December 23, 2019
Our Commitment
Inbox Matters Digital strongly believes that all information deserves protection. This Privacy Policy is intended to inform you of our privacy practices for our website ("Website") as well as our privacy practices for our services ("Services"). We may change this Privacy Policy at any time. So we encourage you to review these pages on a regular basis.
How We Collect Personal Information
We collect personal information directly from you when you provide information directly to us automatically through your use of our Website and Services or from third parties who you provided information to, such as providers related to our Services. As used in this Privacy Policy, "personal information" is information that could be reasonably used to identify you personally. Information about our data collection during the prior 12 months is further described below.
You can access, delete and control certain uses of your information as set forth in the "Your Choices" section below.
Information we collect from you directly
The information we collect from you directly may include:
Personal contact information, such as full name, telephone number, e-mail address, mailing address and location which we use to respond to your inquiries, provide you with requested products or services and send you information and marketing related to the services we provide you.
Correspondence you send to us, such as information you provide us when you contact us (to inquire about our service, request a demo or make inquiries to our webmaster), provide feedback or make a complaint which we use to reply to your inquiries.
Information we collect from you automatically or from third parties
We use "pixel tags" and/or "cookies" to collect information from you when you use our Website or Services or the websites or services of our third party partners. Pixel tags are small bits of code that provide a method of delivery information on a webpage which allows the operator of the page or a third party to collect the IP address of the users of the page. Cookies are small text files that are stored on the browser of a computer that uniquely identify the browser and provide information to the cookie sender. Many websites send cookies to the browsers that are visiting those sites, and many browsers are initially configured to accept cookies. Users can change the browser settings to refuse cookies or to alert them when a cookie has been placed on their browser. The user can check the browser for details in this regard.
At Inbox Matters Digital, in accordance with the privacy policies of the websites and advertising networks we work with, we collect personal information including online identifiers and internet activity information such as Internet Protocol ("IP") address, browser information, recent search history, and activity on various websites in order to display effective advertisements. Based on the behaviour and preferences of the users, we seek to group them into certain categories and display the most relevant advertisements to the users in those categories. We strictly follow the privacy policy of the website or other platforms we interact with.
We may also collect IDs assigned by third parties to your browser or device, including Google advertising identifiers, that we use as part of our internal processing operations and to serve ads. for information about Google's use of your personal data that it receives from partner sites and your ability to control the information collected on these sites.
How We Use the Information
Inbox Matters Digital uses your personal information that we collect from you directly, automatically or from third parties to:
Administer, troubleshoot, enhance and manage our Services.
Send processing communications, including updates on your subscription or account.
Send promotional communications such as special offers or other promotions (if you have subscribed).
Manage your account.
Analyze the accuracy and effectiveness of our Website and Services.
Analyzing and understanding our customers and their needs.
Meet obligations as required by applicable laws, i.e. fraud detection, enforcing our business terms and agreements.
Tailor your experience while visiting our website.
Responding to inquiries, complaints and other communications to Inbox Matters Digital.
Display advertisements that we believe may be relevant to the user. In seeking to identify relevant advertisements, we use online identifiers and internet activity information to create and refine user segments, to develop and refine algorithms, and to understand better how users' interaction with a website might be of interest to advertisers.
Please note that all of the information we collect about you may be combined, including to help us tailor our communications to you and to develop rich online content and services across our Website and Services. This privacy policy does not cover the practices of third parties, including those that may disclose information to us. If we combine information we receive from those other sources with personal information we collect through the Website and Services, we will apply this Privacy Policy to any personal information received, unless we have disclosed otherwise.
Data Security, Storage and Retention
We employ all reasonable industry standard measures to protect against the unauthorized access, disclosure, modification or destruction of the information we collect and our levels of safeguards correspond to the level of sensitivity of the information. While we are committed to ensuring the security of the information, no protection measure can provide a 100% guarantee of security. Consequently, we do not warrant or guarantee the security of the information.
Your information is stored and / or processed or otherwise used by or on behalf of Inbox Matters Digital. We retain your information for as long as necessary or relevant for the listed purposes in this Privacy Policy, or as required by any applicable legal and retention obligations.
Sharing Data
We share personal information with advertisers, partners, vendors, service providers and other trusted third parties in the following ways:
We may share information with our service providers in order to deliver our products and Services to you.
We may share information with third parties that use our Services on the Inbox Matters Digital Platform. We have agreements with such third parties that include clauses that hold our partners to the same high level of privacy protection we apply to the data and to never use the data for any other purpose than what we have committed to.
We may share information with our business and promotional partners to send you information, by email, telephone or other means, about products and services you may like. Users may opt-out of receiving communications at any time. See the "Your Choices" section below.
Except as disclosed in this Privacy Policy, we never disclose any personal information that directly identifies you unless we are required by law and we would only do so having verified the lawful authority of the request, such as to comply with a judicial proceeding, court order, or legal process served on us and to defend against legal claims. We may also voluntarily disclose personal information as allowed by law to prevent fraudulent activities.
We may share your personal information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Website or Service users is among the assets transferred.
Sales of Information
We may sell your personal information to third parties, subject to your right to opt-out of those sales (See the "Your Choices" and "Residents of California" sections below).
In the preceding twelve (12) months, we have sold the following categories of personal information:
Personal identifiers
Internet or other similar network activity
Inferences drawn from other personal information
Location data
Mobile Advertising ID
Inbox Matters Digital may use Advertising Identifiers for in-app ad targeting on mobile devices. Mobile operating systems including Apple's iOS and Google's Android provide an option of opting out of targeted in-app ads. To opt out, the user simply navigates to the operating system settings and follows the instructions. We act accordingly.
Third Party Links
Our Website may be linked from another website, or have links to other websites such as social media platforms. This Privacy Policy only relates to our collection and use of your information on our Website and Services. Inbox Matters Digital is not responsible for the privacy practices of other third party websites. We encourage you to read all privacy policies of websites you visit.